Senthil Kumar Ganapathy is an experienced engineering leader specializing in large-scale cloud platform development and Martech engineering. Currently, as the Head of Martech Engineering at Wayfair India TDC, Senthil leads the design and implementation of a scalable communication platform on GCP, supporting email, push and sms marketing. Previously, during his nine years at InMobi, he managed cross-functional engineering teams building ad tech products such as Demand side platform, affiliate platform handling very high scale at low latency. Senthil has extensive experience in cloud optimization, implementing autoscaling and cost-efficient practices, and has successfully led global engineering teams to enhance platform resilience and scalability. His earlier roles at Motorola Solutions and Infosys further honed his skills in automation, cloud architecture, and strategic project delivery.
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